A lot of e-commerce sites focus on lowering costs, pushing down design and minimising functionality to maximise profits. But with Brownmen&Co, the spotlight is solely on giving the customer a great tailoring experience.
In this modern day and age, Brownmen&Co is going against the grain and doing something radical – handmade tailoring. Fifty years of heritage in bespoke tailoring is now available online. Why? It’s because every man should invest in a suit, one that is made just for him. And that’s exactly what the Brownmen&Co mantra is – “Tailoring to suit every man.”
The website echoes this ethos, creating an intuitive user experience and pairing it with a classic European inspired interface. The standout feature of the website is the custom design module, a 3D model of a suit that instantly reflects changes as the user clicks through various options such as fabrics, pockets, and lapels. The power is yours to specify exactly what you want. With the Brownmen&Co website you have the opportunity to create something that’s your very own and the 3D model makes it as tangible as it can be online.
The website gives Australian men the flexibility to completely tailor a suit online – from designing the suit, to measuring, and all the way to purchasing. In a couple of weeks, you’ll receive a package in the mail with everything done just the way you want it.
We’re really happy with the corporate identity, branding, and website that we have done for the gentlemen at Brownmen&Co. And we’re just as equally excited to see this brand take on-board the challenges to dress men of all shapes and sizes a whole lot better.